Hailing from Birmingham, England, Seth Anthony Pinnock, the eldest of four sons, grew up in a vibrant Christian environment where his parents served in pastoral ministry. Accustomed to this culture, his knowledge and interest grew within the faith.
At the tender age of 7, Seth was baptised and gained notoriety for his unique gift in song. Throughout his teens, he became a member of a trailblazing mixed denomination choir named, ‘Designed Destiny’. The exploits for his faith took him across many cities and exposed him to more experience and confidence in the multi faceted methods of ministry. Designed Destiny went on to appear on GMTV and the BBC plus receive many awards including a GEM award nomination.
As time progressed, Seth naturally elevated into leadership roles within his academic and ministerial pursuits, be it serving as a youth leader at his local church, leading worship or speaking at various schools, prisons, churches and conferences. The accolades continued to be accredited through various awards by renowned Christian institutions such as, ‘The Youth Vocalist Award’ and ‘Young Ambassador Of The Year.’
Despite the apparent successes, Seth’s encountered numerous hurdles and hindrances in his childhood. However, rather than being halted by them he used them as the fuel towards his future. The very experiences that caused him pain, led to the birth of Seth's first event - Midnight Cry – which was held in his home church.
Whilst studying for his GCSEs, Seth had a vision to create an environment where youth can develop and enhance their Christian faith. Not limiting its definition to creative expressions, but also faith in regards to social action and corporate exploits. Moved by this conviction Seth refused to allow it just to be a,’ good idea’ but began to use his faith and instinctive business acumen towards bringing the vision together.
In 2006 he formed See & Be Transformation Services a faith based, charity endorsed, constituted voluntary youth organization that hosts social projects and charitable programs which focus on educating, empowering and equipping people, families and communities towards a positive and successful future, encouraging them see and be their purpose in life, despite its challenges.
Finally, in July 2007, at the tender age of 17, the first Midnight Oil Summit was held at a £5.2m convention centre in Birmingham. To the celebration of many and the surprise of doubters, the event was coordinated and funded purely by the donations and voluntary help of others in the faith. Contrary to the status quo of young people today, Seth managed a team of over 100 (aged 12 - 25) from across the country, proving to successfully administer the roles both of an experienced events manager and evangelist with integrity and diligence.
Now attracting over 1000 delegates from across the country and world renown’s leaders within the Christian community, extending its reach beyond London, Birmingham and Manchester but to Newcastle, Wales, Plymouth and Scotland. The Midnight Oil Summit continues to hold a distinctive niche within the BME Christian community as possibly the only, if not first national, non-denominational, youth and young adult’s conference managed from start to finish by young people from churches across the United Kingdom.
Despite being heavily active in ministry Seth studied hard at school and achieved 5As, 5Bs and 1C in his GCSEs this led him on to gain 4 A levels at the King Edwards VI Grammar School 6th form, it was following this experience his passion for art, business, architecture and design intensified and numerous industrial links where initiated.
Out of these qualifications and social practice SWORLD consultants, was formed a business and project management advisory firm, providing support and access for people or organizations with a project, scheme or business idea. Be it writing proposals, acquiring capital or a planning strategic marketing campaigns, SWORLD runs as a successful catalyst in moving concepts and ideas into identities.
In 2006 Seth spent a month in Namibia and South Africa as an ambassador for his 6th form. Witnessing the extremes of life, from suburban mansions to ghetto shantytowns; the severe economic gulf between lifestyles was reflected immensely through the communities architecture. In light of this, Seth was truly moved to pursue his childhood dream of becoming an architect one that strives to revive the aesthetics of communities, regardless of economical backgrounds, through innovative and intricate design.
Now living in London, Seth is studying architecture at degree level, and in turn launched Spin Architects, with plans to ultimately become an astute architectural product and graphic design firm, with extensions within property and website development. It currently serves as a resource and networking pool for young urban architectural, interior, product, visual media and graphic designers from across the country to host their portfolios, gain work and share experience.
It is evident that Seth has the spirit of an entrepreneur and the heart of a servant; his achievements to date are testament to this. Currently, Seth is an active member of ‘Ruach Ministries’ and sits as a youth representative for the ‘Council Of Black Led Churches’, which represents over 200 churches with the west midlands region, he has spoken at many political and social initiatives most notably the Governments national ‘Inter-Faith Week’ launch conference where many high profile politicians and religious leaders beyond the Christian community were present.
Seth’s heart for unity with the Christian community was exemplified with the launch of Gods Bride Ministries (of which See & Be Transformation Services is the youth arm) it exists as a voice and an unifying, development alliance agency that partners churches, ministries, organizations, movements, charities and projects around the UK with hopes to expand internationally over the course of this decade.
These projects continue to demonstrate many personal prophesies coming to pass; however it is Seth’s intent to fulfil only his own potential but also helps others reach theirs.
Continuing in this vein in 2009 the KingdomBOY! brand was founded, a budding, record, production, clothing and publishing company, In partnership with many similar cooperation’s within the media industry, it promises to leave a fresh footprint that is inspirational and trendsetting, providing platforms and performance for enthusiasts.
Seth now 20 years old fronts a gospel group called 'A New Thing' (A.N.T.). With rave reviews, and many future projects in the pipeline such as; the Midnight Oil ‘Live In Worship’ album recording at the Symphony Hall (Birmingham) in 2 years time. It is apparent A.N.T is gearing up to be a pioneering, ground breaking affluence to the current Christian music scene.
To congeal these ventures 2010 sees the birth of Chosen Inc. It will stand as the conglomeration of the separately run companies and organizations (SWORLD, Gods Bride Ministries, KingdomBOY! and Spin architects) with core venture areas being music and ministry, media and clothing, architecture and design, business and project advisories, property development and social action.
While imperfect, and flawed Seth realises he is a mere vessel willing to be used by God and none other can take credit for theses works but God. It is with this sprit of servitude that it is highly likely that more ventures of such, if not greater calibre will be birthed out of the evangelist, entrepreneur and psalmist that is Seth Pinnock.
...for surely, the best is yet to come!
